In a world where individuality and identity shine brightest, Be Entitled Jewelleries was born with a singular purpose: to celebrate life’s most meaningful moments with jewellery as unique as the people who wear it by curating jewellery for the everyday woman.

At the heart of our story is a passion for empowering individuals to embrace their worth and walk boldly in the identity they’ve been entitled to—beautiful, radiant, and irreplaceable. Inspired by faith and a deep desire to spark change, we craft pieces that don’t just adorn but also tell your story.

The Spark of an Idea
With just $25 and unwavering passion, founder Zharia Rodney embarked on this adventure. Driven by faith in Christ and a mission to impact society, she envisioned a brand that would create stunning jewellery while championing societal change. Within just a few months, the business had already made approximately 50 sales, a testament to its growing momentum and the hearts it continues to touch.

The B.E. Initiative
The heartbeat of Be Entitled Jewelleries lies in its mission to give back. It all began when the Holy Spirit led Zharia to buy groceries for a woman she didn’t know. Stepping out in faith, she obeyed, and the woman shared her story—one of resilience and hope amidst adversity. That moment became the foundation of the B.E. Initiative, a movement to extend kindness, support, and transformation to those in need.

The Crowns Programme (Coming Soon)
As part of this mission, we created the Crowns Rewards Programme—a six-tier loyalty initiative where each crown represents a unique gem. Every purchase contributes to building a brighter future, making each client an essential part of our movement to create change.

Jewellery That Speaks
From custom engagement rings that reflect love stories to timeless collections inspired by nature and modern elegance, our designs are meticulously crafted to resonate with our clients. Every piece is infused with meaning, a reflection of the wearer’s personality, dreams, and milestones.

A Vision Beyond Jewelleries
At Be Entitled Jewelleries, we believe jewellery is a tool for empowerment and change. With every piece sold, we’re closer to funding initiatives that tackle real-world challenges, proving that luxury and impact can coexist.

Our story began with faith, a small sum, and a big dream. Today, it continues to grow with the support of those who believe in a world where beauty, purpose, and transformation come together—one gem at a time.